Adopting the multicast of job offers: 5 key advantages
Les pros ofthe Multicast of job offers with software can transform your daily life recruiter and boost the efficiency of your recruitment campaigns.
Monday morning, coffee in hand and 5 tabs open in your browser: LinkedIn, Indeed, France Travail, Hellowork and Apec.
You juggle between your different recruiting areas. You copy and paste your ads one after the other while taking a look at the memo of the mandatory fields specific to each Job site. You adapt the titles of vacancies to match the required number of characters. You then enter, on each Job board, the salary and the type of contract. Then you format the description of the missions in accordance with the constraints of the various platforms. You end with the “wanted profile” part.
If you measured the time spent, you would be surprised at the volume of hours spent publishing an offer on several sites. So, have you ever considered choosing multicast software? Here are 5 common situations where it can help you increase productivity in your recruitment processes.
Advantage 1: save time by multicasting job offers.
Your current process
Today, your process of publication is painstaking:
- 1. Open each job board. If you are organized, you store login and password logins in a file. If not, you first go through the “lost password” step.
- 2. You fill out the form on each recruitment site.
- 3. You adapt your listings according to the specific characteristics of each of them.
- 4. You are working on the formatting to make your attractive offer and increase visibility and click rates.
- 5. You download logo and visual, respecting the format and weight.
Now let's do a quick calculation.
Let's say you're using Indeed, Welcome To the Jungle, CadremEmploi, and Hellowork.
Let's assume that you have correctly stored your files on your computer and that you have written an ad template and the adaptations for each site beforehand.
It can be considered that you spend, at least, 10 minutes per medium to publish a simple offer, without particular formatting.
So, if you use 4 recruitment channels: you multiply the time by 4. Therefore, for the distribution of the offer, you must allow at least 40 minutes.
What if you have to publish 4 ads on 4 different sites? It will take 2.4 hours just to publish, not including tracking and updates.
Do you tell yourself that this is normal, that it is part of your mission as a recruiter? Yes, but it is also possible to do something else to refocus on your high-priority tasks, such as managing candidatures or pass the interviews.
With multicast software
The process comes down to the following steps:
- you make a single entry;
- you select the distribution channels;
- and, in one click, your ad is published simultaneously on each chosen medium.
Your Upload time is reduced by 80%, according to an internal Xtramile study from the first use. You can thus reinvest this times In the Sourcing, or the preselection and improve your timeframes of recruitment. What if, in addition, your multicast software is connected to your application management tool (ATS or SIRH), the effects will be multiplied, especially with the centralization of candidatures received and the establishment of a CV pool.
Benefit 2: broaden the visibility of ads shown on several sites
Your current process
As a general rule, you publish your job offers on known or free platforms. For lack of time or for fear of disappointing results, you do not explore niche or specialized job boards by professions, sectors of activity or regions. Or you don't even know they exist. However, these underused channels can lead to contestants highly qualified and the rare pearl you are looking for. They are all the more valuable for shortage profiles.
With a multicast tool
With several hundreds of interfaced platforms, you will be spoilt for choice. Recruiting sites free, paid, generalists or specialists, jobboards, professional social networks, offer aggregators: you can activate several channels at the same time without additional workload or heavy configuration. In addition, the stats detailed by site will give you the performance for each of them. What
will allow you to test supports that you had not thought of and that make you gain in diversity of profiles.
The reach of your ads will automatically be expanded to reach active candidates, Passive and rare gems that you didn't reach before.
Benefit 3: limit errors in your job offers
Your current process
La manual entry Of your listings inevitably involves risks of error : typos, unintended formulations discriminatory or contrary to the rules of the Labor Code.
In addition, when updating an offer, the change must be repeated on each Job site. So you can change the hiring date on Indeed, but forget about doing it on Hellowork.
Not to mention job boards that can reject your ads if the fields are not compliant (location, type of contract, salary, etc.).
With multicast
Forget multiple entries and re-entry errors: a single correction and the changes are then reflected on all channels.
In addition, some software, such as Xtramile Broadcast, ensure validation prior to publication: errors and rejections by Jobboards are thus avoided.
Advantage 4: centralize your recruitment KPIs
Your current process
Each site has its own dashboard and its own metrics : number Of impressions number of ads, number of RESUME receipts, Delay Means of candidatures after publication, etc.
To get a global vision of your KPI recruitment, so each month you must:
- connect to each of them separately;
- export the data you Consolidate then in a homemade spreadsheet;
- perform some calculations manually.
To collect and merge information, the loss of time is enormous and the risks of error are very real. Not to mention the lack of homogeneity between platforms.
With a multicast solution
La streaming being centralized, each ad is naturally associated with the right ones channels as soon as it is published. Access to the KPIs for each site is direct, without having to multiply connections. Les stats and the performances are visualized instantly, without export or consolidation, and the updates are done automatically.
The view can be global or refined by medium, position, location or contract type, for example. Your allowances of budget are thus based on reliable strategic data.
Advantage 5: focus on HR tasks with high added value
Your current process:
A lot of your time is spent on the repetitive tasks of posting ads and updates across sites. But your added value is found elsewhere:
- in the analysis of applications;
- in interviews;
- in the candidate experience;
- in onboarding;
- in the work on employer branding.
With multicast software
The Time saver and energy is undeniable. You will thus be able to focus on high-impact steps, which are the decisive ones for successful recruitment.
In summary, adopt a software of multicast to publish your offers can transform the way you recruit. Les pros are multiple. Save time, improve visibility, reduce errors, centralize KPIs, and optimize the budget to focus on high-value tasks and recruit top talent quickly.
Are you convinced? Discover Xtramile Broadcast Classic or Premium here
Framed
Small practical challenge
Measure how much time you're spending this week posting your ads. Then test multicast on a workstation to see the change.
